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The Pants

A man squatting in The Pants by åäö in Tech Black, showcasing their tailored fit and functional design.

The Shorts

Front view of a man standing in åäö’s Shorts in Deep Blue, showcasing their timeless design and perfected fit.

The Gift Card

A vibrant yellow åäö product box with the logo printed on it, lined with silk paper inside for a elegant touch.

The Beanie

Flatlay of The Beanie by åäö, highlighting its meticulous stitching and attention to detail.

  • The Pants

  • A man squatting in The Pants by åäö in Tech Black, showcasing their tailored fit and functional design.

  • The Shorts

  • Front view of a man standing in åäö’s Shorts in Deep Blue, showcasing their timeless design and perfected fit.

  • The Gift Card

  • A vibrant yellow åäö product box with the logo printed on it, lined with silk paper inside for a elegant touch.

  • The Beanie

  • Flatlay of The Beanie by åäö, highlighting its meticulous stitching and attention to detail.
    • Side view of a man wearing The Pants in Tech Black by åäö, showcasing their sleek design and tailored fit.

    Tech Black

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    Rear view of a man standing and wearing åäö’s Pants in Rainy Day Gray, showcasing their tailored fit and minimalist design.

    Rainy Day Grey

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    A man standing with the one leg crossed, wearing åäö’s The Pants in Blue Black, showcasing their flexibility and refined fit.”

    Blue Black

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    Freedom from The Kingdom of Sweden

    We're here to innovate the way you think about clothing.

    Free from compromises we use state of the art materials and a relentless attention to detail.

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    Close-up of a man wearing åäö’s Shorts in Hazy Day Blue, with the color beautifully reflecting the light.

    Hazy Day Blue

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    A man wearing åäö’s Deep Blue Shorts, showcasing their timeless design and perfected fit.

    Deep Blue

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    Front view of a man standing in åäö’s Shorts in Dusty Desert, showcasing their timeless design and perfected fit.

    Dusty Desert

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    Front view of a man in The Pants by åäö, with text highlighting features like 4-way stretch and double-piped back pockets.
    No compromises

    It took us 3 years and 274 prototypes to make the perfect pants. Pants you can wear in parks, bars and boardrooms.

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    A man running in åäö’s Pants, showcasing the 4-way stretch feature for enhanced movement.
    Complete freedom

    We have found the most advanced fabric known to pants. Woven in Switzerland, it's dirt and water resistant and features a four-way stretch for unparalleled comfort and freedom of movement.

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    Close-up of a seamstress’s hand signing the size badge inside åäö’s Pants, showcasing attention to craftsmanship and detail.
    Built to last

    The Pants are designed, cut and sewn to the highest quality standards and are hand signed by each seamstress. Our long-lasting warranty means we’ll replace or repair your pants to make you feel good again.

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    Stories

    The Shorts 2.0 pre-order

    The Shorts 2.0 pre-order

    2 min read

    Over 2 years in the making, the time has finally come to release The ...
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    The Fabric

    The Fabric

    2 min read

    The fabric for our pants is produced by one of the most ...
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    The Square by åäö

    The Square

    2 min read

    The Square is the symbol of our relentless attention to detail, that ...
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