Stories

Woven in the Kingdom of Sweden with a fiber fifteen times stronger than steel, this fabric is engineered to endure. But strength alone isn’t enough, what makes it truly remarkable is how it feels. Smooth, structured, and cool to the touch, it’s designed for everyday life that spans decades, not seasons.

Woven in Borås, Sweden, our lightweight fabric is crafted for movement, breathability, and subtle strength. It’s the foundation of The Shorts, soft on the inside, structured on the outside, and tested to endure.

Hand-screen printed just outside Stockholm and wrapped in Rainbow Saffron paper, our packaging is a testament to patience, precision, and pride in every step. A box made slowly, like everything we do.

This is the foundation of The Pants. A stretch fabric unlike any other. Woven for resilience, comfort, and clean lines. Leading the way for what fabrics can be.

The Square is the symbol of our relentless attention to detail, that we will never compromise. This is the story how it came to life.

Since all relationships need a bit of care now and then (and we want your relationship to continue for a long time) we've written a guide on how to make your pants love you. If you follow some simple steps, the pants will be with you for many years.