Freedom from The Kingdom of Sweden - åäö Sweden

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A man squatting in The Pants by åäö in Tech Black, showcasing their tailored fit and functional design.

Front view of a man standing in åäö’s Shorts in Deep Blue, showcasing their timeless design and perfected fit.

Flatlay of The Beanie by åäö, highlighting its meticulous stitching and attention to detail.

A man walking on kalksten, wearing The Pants by åäö, blending comfort and style.

Freedom from The Kingdom of Sweden

Freedom is the foundation of everything we create. Founded in 2012, åäö celebrates Swedish craftsmanship and design – timeless and uncompromising. Our garments allow you to focus on what truly matters: living fully, without limitations.

Rooted in The Art of Being Slow, every piece is developed over years of patience and precision to stand the test of time. Welcome to Freedom from The Kingdom of Sweden.

A man jumping over the net on a tennis court, wearing The Pants by åäö, showcasing their flexibility and design.

True freedom leaps over boundaries.

A man standing by the fence on a tennis court, wearing The Pants by åäö, laughing and enjoying the moment.

Freedom is a mindset, not a destination.

A man jumping with skis, wearing The Pants by åäö in Brilliant Blue, showcasing their dynamic fit .

Born from a desire to break free from limitations.

The Pants

A man on a paddleboard with Slussen in the background, wearing åäö’s Deep Blue Shorts, showcasing their timeless design.

Created to embrace the spirit of endless summers.

The Shorts